Description
Product Description
Wella Professionals Koleston Perfect Special Blonde Me+ 12/11 Intensive Ash is a permanent hair color built on patented ME+ Dye Technology and Pure Balance Technology, delivering pure, balanced color results with natural depth and shine. The 12/11 Intensive Ash shade is a super lightener with intensive ash reflects, formulated for maximum lift and cool, ash-toned blonde results, with reduced risk of allergic reaction.
Key Benefits
- ME+ Technology: Up to 60x less likely to cause a new hair color allergy
- Pure Balance Technology: Deactivates metals on hair to reduce free radicals and hair damage
- Maximum Lift: Super lightening power for the palest, coolest blonde results
- Intensive Ash Reflects: Neutralizes warmth for a cool, ash-toned finish
- Simple 1:1 Mixing Ratio: Easy, consistent salon application
FAQ
What mixing ratio should I use with Koleston Perfect Special Blonde Me+ 12/11?
Mix 1 part Koleston Perfect Me+ color with 1 part Wella Welloxon Perfect Developer for a smooth, even application.
What makes 12/11 a Special Blonde shade?
Special Blonde shades like 12/11 are formulated for maximum lift, delivering the palest, coolest blonde results with intensive ash reflects.
Is a patch test required before using this product?
Yes, always perform an Allergy Alert Test 48 hours before each coloration, as recommended for all permanent hair colors.
Can this shade be mixed with other Koleston Perfect shades?
Yes, Koleston Perfect Me+ shades can be intermixed to customize depth and tone according to the desired result.
How long does the color typically last?
As a permanent hair color, Koleston Perfect Me+ delivers long-lasting, fade-resistant results between root touch-ups.