Description
Product Description
Wella Professionals Color Fresh CREATE New Blue is an ammonia-free, direct-dye semi-permanent hair color from Wella's complete expressive color palette of pure vibrant shades. New Blue delivers an intense, true-to-tone blue with vivid saturation, fading gracefully over time. Apply to natural light blonde, white, or pre-lightened hair for maximum vibrancy.
Key Benefits
- Ammonia-Free, No-Mix Formula: Ready to apply directly, no developer required
- Vivid, True-to-Tone Color: Pure pigments for intense, saturated results
- Fully Intermixable: Blend with other Color Fresh CREATE shades or Clear for custom pastels
- Lasts Up To 20 Washes: Fades true to tone without harsh regrowth lines
FAQ
What hair is Color Fresh CREATE New Blue best suited for?
Apply on natural light blonde, white, or pre-lightened hair for the most vivid, true-to-tone result.
Do I need to mix this with a developer?
No, Color Fresh CREATE is a ready-to-use, no-mix color applied directly to clean, dry or towel-dried hair.
How long should I leave it on?
For softer pastel tones, develop for 5-10 minutes. For maximum vibrancy and intensity, extend to 30 minutes.
How long does the color last?
Color Fresh CREATE fades true to tone and lasts up to 20 washes, depending on shade and hair condition.
Can I mix this with other Color Fresh CREATE shades?
Yes, every shade is fully intermixable, allowing for custom pastelization and vibrant tonal reflects.

