{"product_id":"wella-professionals-koleston-perfect-illumina-color-7-medium-blonde-pure","title":"Wella Professionals Koleston Perfect Illumina Color - 7\/ Medium Blonde Pure","description":"\u003cp\u003eDiscover \u003cstrong\u003eWella Professionals Koleston Perfect Illumina Color 7\/ Medium Blonde Pure\u003c\/strong\u003e, a luminous permanent hair color powered by patented \u003cstrong\u003eMICROLIGHT Technology\u003c\/strong\u003e that protects the cuticle so light passes through cleanly, illuminating natural highs and lows in every kind of light.\u003c\/p\u003e\n\u003cp\u003eThe \u003cstrong\u003e7\/ Medium Blonde Pure\u003c\/strong\u003e shade delivers a clean, natural medium blonde with sheer, radiant depth and up to 100% grey coverage.\u003c\/p\u003e\n\u003ch3\u003e\u003cstrong\u003eKey Features:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eMICROLIGHT Technology:\u003c\/strong\u003e Protects the cuticle for a luminous, multi-dimensional finish\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMetal Purifier:\u003c\/strong\u003e Helps protect hair from extra damage caused by metals wherever color is placed\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUp to 100% Grey Coverage:\u003c\/strong\u003e Sheer, natural-looking permanent color result\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVegan Formula:\u003c\/strong\u003e Globally committed to no animal testing\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e\u003cstrong\u003eHow to Use:\u003c\/strong\u003e\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003eMix 1 part Illumina Color with 1 part Wella Professionals Welloxon Perfect Developer.\u003c\/li\u003e\n\u003cli\u003eApply evenly to dry hair from roots to ends.\u003c\/li\u003e\n\u003cli\u003eProcess for approximately 30 minutes, then rinse thoroughly and follow with a color-care shampoo.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cem\u003eNot recommended for mixing with Koleston Perfect. Always perform an Allergy Alert Test 48 hours before each coloration.\u003c\/em\u003e\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"Default","offer_id":53497817334057,"sku":"WPKPIL7","price":410.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0356\/7144\/1545\/files\/Wella-Professionals-Illumina-Hair-Color-Color-7-Medium-Blonde-Pure.34e083e1a97254f10472ab2fe97491f1_b767f316-5eee-43e6-ba65-ea6c6edd7664.jpg?v=1788850372","url":"https:\/\/niram.in\/products\/wella-professionals-koleston-perfect-illumina-color-7-medium-blonde-pure","provider":"Niram Global Private Limited","version":"1.0","type":"link"}