{"product_id":"wella-professionals-color-touch-4-77-medium-brown-intense-brown-demi-permanent","title":"Wella Professionals Color Touch - 4\/77 Medium Brown Intense Brown (Demi-Permanent)","description":"\u003ch2\u003eProduct Description\u003c\/h2\u003e\n\u003cp\u003eWella Professionals Color Touch 4\/77 Medium Brown Intense Brown (Demi-Permanent) is a multi-tonal, ammonia-free demi-permanent hair color that delivers glossy, radiant results with gentle care. The 4\/77 Medium Brown Intense Brown shade offers a bold, intensive brown with maximum depth, ideal for colorists who want vibrant, long-lasting tone without the commitment of permanent color.\u003c\/p\u003e\n\u003ch2\u003eKey Benefits\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eAmmonia-Free Formula:\u003c\/strong\u003e Gentle, multi-tonal demi-permanent color\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGlossy, Radiant Finish:\u003c\/strong\u003e Rich shine with intensive, vivid depth\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSimple 1:2 Mixing Ratio:\u003c\/strong\u003e Mixes with Color Touch Emulsion for easy application\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGradual Fade:\u003c\/strong\u003e Softly fades without a harsh regrowth line\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eFAQ\u003c\/h2\u003e\n\u003ch3\u003eWhat developer should I use with Color Touch 4\/77?\u003c\/h3\u003e\n\u003cp\u003eMix with Wella Color Touch Emulsion (1.9% or 4%) in a 1:2 ratio for a smooth, even application.\u003c\/p\u003e\n\u003ch3\u003eIs Color Touch a permanent hair color?\u003c\/h3\u003e\n\u003cp\u003eNo, Color Touch is a demi-permanent, ammonia-free color that gradually fades over several weeks without a visible regrowth line.\u003c\/p\u003e\n\u003ch3\u003eIs a patch test required before using this product?\u003c\/h3\u003e\n\u003cp\u003eYes, always perform an Allergy Alert Test 48 hours before each coloration, as recommended for all hair colors.\u003c\/p\u003e\n\u003ch3\u003eCan this shade be mixed with other Color Touch shades?\u003c\/h3\u003e\n\u003cp\u003eYes, Color Touch shades can be intermixed to customize depth and tone according to the desired result.\u003c\/p\u003e\n\u003ch3\u003eHow long does the color typically last?\u003c\/h3\u003e\n\u003cp\u003eColor Touch is a demi-permanent color that gradually fades over 6 to 8 weeks with regular washing.\u003c\/p\u003e","brand":"Wella Professionals","offers":[{"title":"Default","offer_id":53800809693481,"sku":"WPCT4\/77","price":375.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0356\/7144\/1545\/files\/Color-Touch-Demi-Permanent-Hair-Color-7-97-Medium-Blonde-Cendre-Brown-by-Wella-for-Unisex-2-oz-Hair-C_1.cd73fb758c659f4064aa0f650d9e1c7e_2c69a32e-1162-4160-9bd2-f1c5c5418068.jpg?v=1789126643","url":"https:\/\/niram.in\/products\/wella-professionals-color-touch-4-77-medium-brown-intense-brown-demi-permanent","provider":"Niram Global Private Limited","version":"1.0","type":"link"}