{"title":"Matrix SoColor","description":"\u003cp\u003eShop Matrix SoColor permanent hair colour at Niram. Browse SoColor shades by number, including browns, blondes, copper and chocolate tones. Genuine salon colour, delivered across India.\u003c\/p\u003e","products":[{"product_id":"matrix-socolor-4-5-4m-chocolate-medium-brown","title":"Matrix SOCOLOR 4.5 4M (Chocolate Medium Brown)","description":"\u003cp\u003e\u003cspan\u003eDiscover Matrix SOCOLOR 4.5 4M (Chocolate Medium Brown), a rich, long-lasting hair color that delivers vibrant, natural-looking results. Perfect for achieving a luxurious chocolate brown shade with professional-quality brilliance and fade resistance.\u003c\/span\u003e\u003c\/p\u003e\n\u003ch3\u003eColour : 4.5 4M (Chocolate Medium Brown)\u003c\/h3\u003e\n\u003cp\u003eHair Color, just line Make-up, has the ability to instantly transform your overall look.\u003cbr\u003e\u003cbr\u003eChoose from SoColor's Extensive palette of long-lasting colors. 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From rich plums and golds to Luscious mochas and vibrant reds, this palette has something for everyone.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eOPTIMIZED FOR INDIAN HAIR\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e- Professionally blended formulas for vibrant results\u003cbr\u003e- Pre-adjusted for Indian hair to reveal accurately reflects even on darker levels.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eVIBRANT ON-TREND COLORS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e- Up to 100% grey coverage\u003cbr\u003e- Anti-drying formula\u003cbr\u003e- Shiny, even results from root to tip\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e4 BASIC RULES FOR USING SOCOLOR\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eRule 1: Determine the natural base level\u003cbr\u003e\u003cbr\u003eRule 2: Determine the level you wish to achieve\u003cbr\u003e\u003cbr\u003eRule 3: Determine the tone desired.\u003cbr\u003e\u003cbr\u003eRule 4: Determine the volume (%) of oxydant needed to acheive the amount of lift or deposit required.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMIXING RATIO:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eCream \u0026amp; Oxydant (1:1.5)\u003cbr\u003e\u003cbr\u003eTiming: 35 Minutes\u003cbr\u003e\u003cbr\u003eUp to 45 Minutes for resistant white hair\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":33370035257481,"sku":"MSC5.1","price":313.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0356\/7144\/1545\/products\/WE.jpg?v=1674653634"},{"product_id":"matrix-socolor-7-1-7a-medium-cool-blonde","title":"Matrix SOCOLOR 7.1 7A (Medium Cool Blonde)","description":"\u003cp\u003e\u003cstrong\u003eHAIR COLOR IS THE NEW MAKEUP!\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eHair Color, just line Make-up, has the ability to instantly transform your overall look.\u003cbr\u003e\u003cbr\u003eChoose from SoColor's Extensive palette of long-lasting colors. From rich plums and golds to Luscious mochas and vibrant reds, this palette has something for everyone.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003eOPTIMIZED FOR INDIAN HAIR\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e- Professionally blended formulas for vibrant results\u003cbr\u003e- Pre-adjusted for Indian hair to reveal accurately reflects even on darker levels.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eVIBRANT ON-TREND COLORS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e- Up to 100% grey coverage\u003cbr\u003e- Anti-drying formula\u003cbr\u003e- Shiny, even results from root to tip\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e4 BASIC RULES FOR USING SOCOLOR\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eRule 1: Determine the natural base level\u003cbr\u003e\u003cbr\u003eRule 2: Determine the level you wish to achieve\u003cbr\u003e\u003cbr\u003eRule 3: Determine the tone desired.\u003cbr\u003e\u003cbr\u003eRule 4: Determine the volume (%) of oxydant needed to acheive the amount of lift or deposit required.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMIXING RATIO:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eCream \u0026amp; Oxydant (1:1.5)\u003cbr\u003e\u003cbr\u003eTiming: 35 Minutes\u003cbr\u003e\u003cbr\u003eUp to 45 Minutes for resistant white hair\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":33370035781769,"sku":"MSC7.1","price":330.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0356\/7144\/1545\/products\/SDCSD.jpg?v=1674655106"},{"product_id":"matrix-socolor-5-28-5vmo-violet-mocha-light-brown-1","title":"Matrix SOCOLOR 5.28 5VMo (Violet Mocha Light Brown)","description":"\u003cp\u003e\u003cspan\u003eDiscover Matrix SOCOLOR 5.28 5VMo (Violet Mocha Light Brown), a luxurious hair color that blends rich violet mocha tones with light brown for a vibrant, multidimensional look. Perfect for achieving a modern, sophisticated style with long-lasting, fade-resistant results.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eHair color, much like makeup, possesses the power to instantly revamp your entire appearance.\u003c\/p\u003e\n\u003cp\u003eSelect from SoColor's extensive range of long-lasting hues. Whether you desire rich plums and golds or luscious mochas and vibrant reds, our palette caters to every preference.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOPTIMIZED FOR INDIAN HAIR:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eExpertly crafted formulas for vivid outcomes\u003c\/li\u003e\n\u003cli\u003eSpecifically tailored for Indian hair to accurately reflect tones, even on darker shades.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eVIBRANT ON-TREND SHADES:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eOffers up to 100% coverage for gray hair\u003c\/li\u003e\n\u003cli\u003eAnti-drying formulation\u003c\/li\u003e\n\u003cli\u003eDelivers shiny, consistent results from root to tip\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003e4 BASIC RULES FOR USING SOCOLOR:\u003c\/h2\u003e\n\u003col\u003e\n\u003cli\u003eDetermine the natural base level.\u003c\/li\u003e\n\u003cli\u003eSpecify the level of color you aim to achieve.\u003c\/li\u003e\n\u003cli\u003eDefine the desired tone.\u003c\/li\u003e\n\u003cli\u003eIdentify the volume (%) of developer required for the desired lift or deposit.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch3\u003eDeveloper Lightening Action:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e20V (6%): 1-2 Levels\u003c\/li\u003e\n\u003cli\u003e30V (9%): 2-3 Levels\u003c\/li\u003e\n\u003cli\u003e40V (12%): 3-4 Levels\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFor optimal coverage, we recommend 20V (6%).\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMIXING RATIO:\u003c\/strong\u003e Cream to Developer (1:1.5)\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTiming:\u003c\/strong\u003e 35 Minutes (Up to 45 Minutes for resistant white hair)\u003c\/p\u003e\n\u003ch3\u003eMIXING RATIO CHART:\u003c\/h3\u003e\n\u003ctable\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth\u003eColor\u003c\/th\u003e\n\u003cth\u003eDeveloper\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e90g\u003c\/td\u003e\n\u003ctd\u003e135ml\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e45g\u003c\/td\u003e\n\u003ctd\u003e67.5ml\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cp\u003eExplore a wide range of Matrix products at pixies.in. Also, check out our Hair Coloring and Styling Products\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":47645451125033,"sku":"6923700982824","price":330.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0356\/7144\/1545\/files\/matrix_socolor_5.28_5vmo_violet_mocha_light_brown.jpg?v=1707744470"},{"product_id":"matrix-socolor-5-26-5vr-violet-red-light-brown-1","title":"Matrix SOCOLOR 5.26 5VR (Violet Red Light Brown)","description":"\u003cp\u003e\u003cspan\u003eDiscover Matrix SOCOLOR 5.26 5VR (Violet Red Light Brown), a vibrant, long-lasting hair color that blends violet-red tones with light brown for a rich, dimensional look. Perfect for achieving a bold yet natural style with professional-grade results.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eHair color, much like makeup, holds the power to instantly revolutionize your overall appearance.\u003c\/p\u003e\n\u003cp\u003eChoose from SoColor's extensive palette of long-lasting hues. Whether you prefer rich plums and golds or luscious mochas and vibrant reds, this palette caters to every preference.\u003c\/p\u003e\n\u003ch3\u003eOPTIMIZED FOR INDIAN HAIR:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eProfessionally blended formulas ensure vibrant results.\u003c\/li\u003e\n\u003cli\u003ePre-adjusted for Indian hair to accurately reflect tones, even on darker shades.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eVIBRANT ON-TREND COLORS:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003eOffers up to 100% grey coverage.\u003c\/li\u003e\n\u003cli\u003eFeatures an anti-drying formula for nourished hair.\u003c\/li\u003e\n\u003cli\u003eProvides shiny, even results from root to tip.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003e4 BASIC RULES FOR USING SOCOLOR:\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003eDetermine the natural base level.\u003c\/li\u003e\n\u003cli\u003eSpecify the level of color you aim to achieve.\u003c\/li\u003e\n\u003cli\u003eDefine the desired tone.\u003c\/li\u003e\n\u003cli\u003eDetermine the volume (%) of developer needed to achieve the desired lift or deposit.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003ch3\u003eDeveloper Lightening Action:\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e20V (6%): 1-2 Levels\u003c\/li\u003e\n\u003cli\u003e30V (9%): 2-3 Levels\u003c\/li\u003e\n\u003cli\u003e40V (12%): 3-4 Levels\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFor best coverage, 20V (6%) is recommended.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMIXING RATIO:\u003c\/strong\u003e Cream to Developer (1:1.5)\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTiming:\u003c\/strong\u003e 35 Minutes (Up to 45 Minutes for resistant white hair)\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMIXING RATIO CHART:\u003c\/strong\u003e\u003c\/p\u003e\n\u003ctable\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth\u003eColor\u003c\/th\u003e\n\u003cth\u003eDeveloper\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e90g\u003c\/td\u003e\n\u003ctd\u003e135ml\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e45g\u003c\/td\u003e\n\u003ctd\u003e67.5ml\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":47645455483177,"sku":"","price":330.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0356\/7144\/1545\/files\/matrix_socolor_5.26_5vr_violet_red_light_brown.jpg?v=1707744759"},{"product_id":"matrix-socolor-6-18-6amo-cool-mocha-dark-blonde","title":"Matrix SOCOLOR 6.18 6AMo (Cool Mocha Dark Blonde)","description":"\u003cdiv class=\"flex-1 overflow-hidden\"\u003e\n\u003cdiv class=\"react-scroll-to-bottom--css-hsxby-79elbk h-full\"\u003e\n\u003cdiv class=\"react-scroll-to-bottom--css-hsxby-1n7m0yu\"\u003e\n\u003cdiv class=\"flex flex-col pb-9 text-sm\"\u003e\n\u003cdiv data-testid=\"conversation-turn-11\" class=\"w-full text-token-text-primary\"\u003e\n\u003cdiv class=\"px-4 py-2 justify-center text-base md:gap-6 m-auto\"\u003e\n\u003cdiv class=\"flex flex-1 text-base mx-auto gap-3 md:px-5 lg:px-1 xl:px-5 md:max-w-3xl lg:max-w-[40rem] xl:max-w-[48rem] group final-completion\"\u003e\n\u003cdiv class=\"relative flex w-full flex-col lg:w-[calc(100%-115px)] agent-turn\"\u003e\n\u003cdiv class=\"flex-col gap-1 md:gap-3\"\u003e\n\u003cdiv class=\"flex flex-grow flex-col max-w-full\"\u003e\n\u003cdiv class=\"min-h-[20px] text-message flex flex-col items-start gap-3 whitespace-pre-wrap break-words [.text-message+\u0026amp;]:mt-5 overflow-x-auto\" data-message-id=\"1ed5c372-0c12-4d7c-8d33-5d163193b831\" data-message-author-role=\"assistant\"\u003e\n\u003cdiv class=\"markdown prose w-full break-words dark:prose-invert light\"\u003e\n\u003cp\u003e\u003cspan\u003eDiscover Matrix SOCOLOR 6.18 6AMo (Cool Mocha Dark Blonde), a luxurious hair color that delivers rich, cool mocha tones for a sophisticated dark blonde look. Perfect for achieving vibrant, long-lasting results with 100% gray coverage.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eMuch like makeup, hair color has the transformative ability to instantly redefine your entire appearance.\u003c\/p\u003e\n\u003cp\u003eExplore SoColor's extensive range of enduring hues, offering everything from rich plums and gleaming golds to velvety mochas and vibrant reds, ensuring there's something for everyone.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTailored for Indian Hair:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eExpertly blended formulations deliver vibrant results.\u003c\/li\u003e\n\u003cli\u003ePre-adjusted for Indian hair to accurately reflect tones, even on darker shades.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eVibrant Trending Shades:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eProvides up to 100% coverage for gray hair.\u003c\/li\u003e\n\u003cli\u003eFeatures an anti-drying formula, ensuring hair remains nourished.\u003c\/li\u003e\n\u003cli\u003eDelivers shiny, uniform results from root to tip.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e4 Essential Guidelines for Using SoColor:\u003c\/strong\u003e\u003c\/p\u003e\n\u003col\u003e\n\u003cli\u003eIdentify the natural base level.\u003c\/li\u003e\n\u003cli\u003eDetermine the desired color level.\u003c\/li\u003e\n\u003cli\u003eSpecify the preferred tone.\u003c\/li\u003e\n\u003cli\u003eDetermine the volume (%) of developer required for the desired lift or deposit.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e\u003cstrong\u003eDeveloper Lightening Action:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e20V (6%): 1-2 Levels\u003c\/li\u003e\n\u003cli\u003e30V (9%): 2-3 Levels\u003c\/li\u003e\n\u003cli\u003e40V (12%): 3-4 Levels\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eFor optimal coverage, we recommend 20V (6%).\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMixing Ratio:\u003c\/strong\u003e Blend cream with oxidant at a ratio of 1:1.5.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eTiming:\u003c\/strong\u003e 35 minutes (Up to 45 minutes for resistant white hair)\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMixing Ratio Chart:\u003c\/strong\u003e\u003c\/p\u003e\n\u003ctable\u003e\n\u003cthead\u003e\n\u003ctr\u003e\n\u003cth\u003eColor\u003c\/th\u003e\n\u003cth\u003eOxidant\u003c\/th\u003e\n\u003c\/tr\u003e\n\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003e90g\u003c\/td\u003e\n\u003ctd\u003e135ml\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003e45g\u003c\/td\u003e\n\u003ctd\u003e67.5ml\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Matrix","offers":[{"title":"Default Title","offer_id":47645471670569,"sku":"","price":285.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0356\/7144\/1545\/files\/matrix_socolor_6.18_6amo_cool_mocha_dark_blonde.jpg?v=1707745580"},{"product_id":"matrix-socolor-12-4-12c-warm-super-light-blonde","title":"Matrix SOCOLOR 12.4 12C (Warm Super Light Blonde)","description":"\u003ch2\u003eProduct Description\u003c\/h2\u003e\n\u003cp\u003eMatrix SOCOLOR 12.4 12C (Warm Super Light Blonde) is a permanent, pre-bonded hair colour formulated with Kera-Protect Technology to help guard hair's natural integrity while colouring. It delivers vibrant, true-to-tone results with reliable grey coverage and a healthy, conditioned finish.\u003c\/p\u003e\n\u003ch2\u003eKey Benefits\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eRich, long-lasting permanent colour in Warm Super Light Blonde\u003c\/li\u003e\n\u003cli\u003ePre-bonded technology helps protect hair during colouring\u003c\/li\u003e\n\u003cli\u003eReliable grey coverage for a seamless, salon-quality finish\u003c\/li\u003e\n\u003cli\u003eCreamy formula spreads evenly for consistent application\u003c\/li\u003e\n\u003cli\u003ePart of Matrix's extensive SOCOLOR shade portfolio\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eFAQ\u003c\/h2\u003e\n\u003ch3\u003eDoes this shade cover grey hair?\u003c\/h3\u003e\n\u003cp\u003eYes, SOCOLOR is formulated to provide reliable grey coverage alongside vibrant colour.\u003c\/p\u003e\n\u003ch3\u003eIs this a permanent colour?\u003c\/h3\u003e\n\u003cp\u003eYes, SOCOLOR 12.4 12C is a permanent, pre-bonded hair colour.\u003c\/p\u003e\n\u003ch3\u003eWhat does the pre-bonded technology do?\u003c\/h3\u003e\n\u003cp\u003eIt helps protect the hair's natural integrity and strength throughout the colouring process.\u003c\/p\u003e\n\u003ch3\u003eHow long is the standard mixing time?\u003c\/h3\u003e\n\u003cp\u003eStandard mixing time is typically 30–45 minutes, with the full 45 minutes recommended for resistant grey hair.\u003c\/p\u003e\n\u003ch3\u003eWhat developer should this be mixed with?\u003c\/h3\u003e\n\u003cp\u003eSOCOLOR is designed to be used with a compatible Matrix cream developer at the ratio recommended by your colourist.\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default","offer_id":53448767144233,"sku":null,"price":382.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0356\/7144\/1545\/files\/Matrix_SOCOLOR_12.4_12C_Warm_Super_Light_Blonde.webp?v=1787648515"},{"product_id":"matrix-socolor-9-11-9aa-intense-ash-light-blonde-hair-color-tube-90gm","title":"Matrix SOCOLOR 9.11 9AA (Intense Ash Light Blonde) Hair Color Tube (90gm)","description":"\u003ch2\u003eProduct Description\u003c\/h2\u003e\n\u003cp\u003eMatrix SOCOLOR 9.11 9AA (Intense Ash Light Blonde) is a permanent, pre-bonded hair colour formulated with Kera-Protect Technology to help guard hair's natural integrity while colouring. It delivers vibrant, true-to-tone results with reliable grey coverage and a healthy, conditioned finish.\u003c\/p\u003e\n\u003ch2\u003eKey Benefits\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eRich, long-lasting permanent colour in Intense Ash Light Blonde\u003c\/li\u003e\n\u003cli\u003ePre-bonded technology helps protect hair during colouring\u003c\/li\u003e\n\u003cli\u003eReliable grey coverage for a seamless, salon-quality finish\u003c\/li\u003e\n\u003cli\u003eCreamy formula spreads evenly for consistent application\u003c\/li\u003e\n\u003cli\u003ePart of Matrix's extensive SOCOLOR shade portfolio\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eFAQ\u003c\/h2\u003e\n\u003ch3\u003eDoes this shade cover grey hair?\u003c\/h3\u003e\n\u003cp\u003eYes, SOCOLOR is formulated to provide reliable grey coverage alongside vibrant colour.\u003c\/p\u003e\n\u003ch3\u003eIs this a permanent colour?\u003c\/h3\u003e\n\u003cp\u003eYes, SOCOLOR 9.11 9AA is a permanent, pre-bonded hair colour.\u003c\/p\u003e\n\u003ch3\u003eWhat does the pre-bonded technology do?\u003c\/h3\u003e\n\u003cp\u003eIt helps protect the hair's natural integrity and strength throughout the colouring process.\u003c\/p\u003e\n\u003ch3\u003eHow long is the standard mixing time?\u003c\/h3\u003e\n\u003cp\u003eStandard mixing time is typically 30–45 minutes, with the full 45 minutes recommended for resistant grey hair.\u003c\/p\u003e\n\u003ch3\u003eWhat developer should this be mixed with?\u003c\/h3\u003e\n\u003cp\u003eSOCOLOR is designed to be used with a compatible Matrix cream developer at the ratio recommended by your colourist.\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default","offer_id":53448769667369,"sku":null,"price":373.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0356\/7144\/1545\/files\/Matrix_SOCOLOR_8.91_8PA_Pearl_Ash_Blonde_Hair_Color_Tube_90gm.webp?v=1787829851"},{"product_id":"matrix-socolor-12-13-12ag-super-light-beige-blonde-hair-color-tube-90gm","title":"Matrix SOCOLOR 12.13 12AG (Super Light Beige Blonde) Hair Color Tube (90gm)","description":"\u003ch2\u003eProduct Description\u003c\/h2\u003e\n\u003cp\u003eMatrix SOCOLOR 12.13 12AG (Super Light Beige Blonde) is a permanent, pre-bonded hair colour formulated with Kera-Protect Technology to help guard hair's natural integrity while colouring. It delivers vibrant, high-lift colour with reliable grey coverage and a healthy, conditioned finish.\u003c\/p\u003e\n\u003ch2\u003eKey Benefits\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eRich, long-lasting permanent colour in Super Light Beige Blonde\u003c\/li\u003e\n\u003cli\u003ePre-bonded technology helps protect hair during colouring\u003c\/li\u003e\n\u003cli\u003eReliable grey coverage for a seamless, salon-quality finish\u003c\/li\u003e\n\u003cli\u003eCreamy formula spreads evenly for consistent application\u003c\/li\u003e\n\u003cli\u003ePart of Matrix's extensive SOCOLOR shade portfolio\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eFAQ\u003c\/h2\u003e\n\u003ch3\u003eDoes this shade cover grey hair?\u003c\/h3\u003e\n\u003cp\u003eYes, SOCOLOR is formulated to provide reliable grey coverage alongside vibrant colour.\u003c\/p\u003e\n\u003ch3\u003eIs this a permanent colour?\u003c\/h3\u003e\n\u003cp\u003eYes, SOCOLOR 12.13 12AG is a permanent, pre-bonded hair colour.\u003c\/p\u003e\n\u003ch3\u003eWhat does the pre-bonded technology do?\u003c\/h3\u003e\n\u003cp\u003eIt helps protect the hair's natural integrity and strength throughout the colouring process.\u003c\/p\u003e\n\u003ch3\u003eHow long is the standard mixing time?\u003c\/h3\u003e\n\u003cp\u003eStandard mixing time is typically 30–45 minutes, with the full 45 minutes recommended for resistant grey hair.\u003c\/p\u003e\n\u003ch3\u003eWhat developer should this be mixed with?\u003c\/h3\u003e\n\u003cp\u003eSOCOLOR is designed to be used with a compatible Matrix cream developer at the ratio recommended by your colourist.\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default","offer_id":53448769896745,"sku":null,"price":382.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0356\/7144\/1545\/files\/Matrix_SOCOLOR_8.91_8PA_Pearl_Ash_Blonde_Hair_Color_Tube_90gm.webp?v=1787829851"},{"product_id":"matrix-socolor-8-91-8pa-pearl-ash-blonde-hair-color-tube-90gm","title":"Matrix SOCOLOR 8.91 8PA (Pearl Ash Blonde) Hair Color Tube (90gm)","description":"\u003ch2\u003eProduct Description\u003c\/h2\u003e\n\u003cp\u003eMatrix SOCOLOR 8.91 8PA (Pearl Ash Blonde) is a permanent, pre-bonded hair colour formulated with Kera-Protect Technology to help guard hair's natural integrity while colouring. It delivers vibrant, true-to-tone results with reliable grey coverage and a healthy, conditioned finish.\u003c\/p\u003e\n\u003ch2\u003eKey Benefits\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eRich, long-lasting permanent colour in Pearl Ash Blonde\u003c\/li\u003e\n\u003cli\u003ePre-bonded technology helps protect hair during colouring\u003c\/li\u003e\n\u003cli\u003eReliable grey coverage for a seamless, salon-quality finish\u003c\/li\u003e\n\u003cli\u003eCreamy formula spreads evenly for consistent application\u003c\/li\u003e\n\u003cli\u003ePart of Matrix's extensive SOCOLOR shade portfolio\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eFAQ\u003c\/h2\u003e\n\u003ch3\u003eDoes this shade cover grey hair?\u003c\/h3\u003e\n\u003cp\u003eYes, SOCOLOR is formulated to provide reliable grey coverage alongside vibrant colour.\u003c\/p\u003e\n\u003ch3\u003eIs this a permanent colour?\u003c\/h3\u003e\n\u003cp\u003eYes, SOCOLOR 8.91 8PA is a permanent, pre-bonded hair colour.\u003c\/p\u003e\n\u003ch3\u003eWhat does the pre-bonded technology do?\u003c\/h3\u003e\n\u003cp\u003eIt helps protect the hair's natural integrity and strength throughout the colouring process.\u003c\/p\u003e\n\u003ch3\u003eHow long is the standard mixing time?\u003c\/h3\u003e\n\u003cp\u003eStandard mixing time is typically 30–45 minutes, with the full 45 minutes recommended for resistant grey hair.\u003c\/p\u003e\n\u003ch3\u003eWhat developer should this be mixed with?\u003c\/h3\u003e\n\u003cp\u003eSOCOLOR is designed to be used with a compatible Matrix cream developer at the ratio recommended by your colourist.\u003c\/p\u003e","brand":"Matrix","offers":[{"title":"Default","offer_id":53449417916713,"sku":null,"price":373.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0356\/7144\/1545\/files\/Matrix_SOCOLOR_8.91_8PA_Pearl_Ash_Blonde_Hair_Color_Tube_90gm.webp?v=1787829851"}],"url":"https:\/\/niram.in\/collections\/matrix-socolor.oembed","provider":"Niram Global Private Limited","version":"1.0","type":"link"}